How To Brand Your Zoom Calls

Are you looking to add a touch of branding to your Zoom calls? Perhaps you've seen others do it and wondered how to achieve the same effect. Here we'll explore different solutions to elevate your Zoom calls by putting on your personal branding.

Whether you prefer a basic approach or a more advanced customization, we've got you covered. So let's dive in and make your Zoom calls stand out!

Option 1: Basic Branding in Zoom

To start off, let's explore the basic version of adding branding elements to your Zoom calls. We'll create a background with a logo using Canva, a popular design tool. Here's a step-by-step guide:

1. Open Canva and create a new design using the recommended dimensions for YouTube thumbnails (1280x720 pixels).
2. Choose a suitable background color that complements your brand.
3. Add your logo to the design, positioning it in the desired location.
4. Once you're satisfied with the design, click on "Share" and then "Download" to save the image as a PNG file.

In Zoom, navigate to the "Video Icon" below your menu and click on the arrow button. Select "Choose Virtual Background."

Click on "Background and Effects".

Click on the "+" symbol to add your custom background image.

Choose the downloaded image from your computer and apply it as your virtual background in Zoom.

Option 2: Advanced Branding with OBS (Open Broadcaster Software)

If you're looking for more control and flexibility, OBS is a free software available for both PC and Mac. It allows you to create a virtual camera feed with customized branding elements. Here's how to set it up:

1. Download OBS from obsproject.com/download and install it on your computer.
2. Open OBS and grant necessary permissions when prompted.
3. Add your video source (e.g., a camera) as a "Source" in OBS. Navigate to the Sources box at the OBS interface and click “+”. Select “Video Capture Device. Select the camera you are using on the device list.

Drag and drop your branding elements on the screen. Position your logo (e.g., logo) onto the OBS canvas.

Adjust the size and placement of the branding elements to your preference.

Start the OBS virtual camera and ensure it's selected as the video source in Zoom.

Option 3: Advanced Branding with Ecamm (Mac Only)

If you're a Mac user and prefer a more intuitive solution, Ecamm Live is an excellent option. It offers advanced features for customizing your Zoom calls with branding elements. Here's how to use it:

1. Install Ecamm Live on your Mac (14-day free trial available).
2. Open Ecamm Live, drag and drop your branding elements (e.g., logo) to the live feed.

Position and resize the branding elements within the Ecamm Live interface.

Start Ecamm Live and select it as the camera source in Zoom.

Conclusion:

With the basic and advanced branding options discussed in this blog post, you can now enhance your Zoom calls with customized branding elements. Whether you choose the basic version using Canva and Zoom's virtual background feature or the advanced options like OBS or Ecamm, your Zoom calls will stand out with a professional and personalized touch. Experiment with different designs, layouts, and branding elements to create a unique and engaging experience for your audience. Enjoy the process and have fun elevating your Zoom calls to the next level!

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